Costco Proform Rowing Machine, Sport Rower


I just posted about the Costco Proform Bike, which was located right next to this sport rower. Scroll for photos. Costco is selling this proform rowing machine for $399. I’ve been waiting for Peloton to develop a rower, but that may never happen so this may be the next best option. Some of the features I am looking for comes with this Proform Sport Rower. I wanted to be able to connect to an online membership so I can progress through classes, as opposed to just rowing by myself. The great thing about this, as well as the spin bike, is that it comes with a 1 year iFit membership. The online fitness classes are wonderful! The iFit membership can cost upwards of $396 per year, so this is a great value. Here are a few more details about this product……

  • 1 year iFit membership Included
  • LCD Display
  • Device Shelf on Console
  • Space Saver Design (check out the photos of it folded up)
  • Soft Touch Handles
  • Built in Speakers
  • Transport Wheels (So you can roll it into a corner)
  • Model Number: PFRW48120.0
  • **Download the Product Manual Here**

*Disclosure: I only recommend products I would use myself and all opinions expressed here are our own. This post may contain affiliate links that at no additional cost to you, I may earn a small commission. Read full privacy policy here. 

Proform Rowing Machine at Costco


So for those of you who don’t know, the Concept2 rower is the gold standard. It has been around since the late 1970’s & is used in competitions worldwide. Prior to the popularity of “at home gyms” the Concept2 Rower with the PM5 display costs around $1,000, but now they are $1,500+. This Proform rowing machine only costs $399.99 & comes with an online membership. The reason I will recommend the online membership is because it is a GREAT motivator. I lack fitness motivation these days, so having someone tell me what to do is wonderful! I still recommend you check out the Concept2 reviews on Amazon before making a purchase decision. Also check out some of the other highly reviewed rowing machines………

Price: $399.99, Item Number: 1424700

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69 thoughts on “Costco Proform Rowing Machine, Sport Rower

  1. I just purchased the display model, and it has a iFit activation code but won’t work on the ifit registration website. It came without the box, without the user manual (i did download) Just not sure where to turn to get the 1 year subscription. Costco can’t help.

    1. You would need to contact iFit. I’m sure if you explain to them it is the floor model and provide them with proof of receipt, they will be able to help you. If not then you can always return the rower to Costco. That would be a big hassle so hopefully iFit will be able to get you squared away with a membership

  2. We purchased this item in October 2020, fast forward to beginning of March 2021. The mother board went out on the display, which prevented us from viewing our workouts or changing settings like resistance. We waited until 1st week of April for replacement part (as we had purchased warranty and the item was newly purchased from Costco). We got the run around from Ifit that it would be another 2-3 weeks before the part was delivered to us (they received it around 3/27/21). We hit the roof and let them know that was completely unacceptable. We asked to speak to a supervisor and conveniently, they were too busy to talk but gave their email address. We’ve also contacted Costco and after being transferred several times and told it was a store purchase (which meant online sales couldn’t assist us), we returned the item to Costco for full credit. We really loved the item, before the board went out and very unacceptable response time for warranty issues. If our board went out after 5 months, how many others had this happed to? We used this item 3-5 times per week and wouldn’t buy another one at this point. We’ll take our business elsewhere. We’ve had our own business for 20 yrs and know a little bit about customer service when problems arise, this one is unacceptable. The time that we’ve been waiting for a replacement for a new item, phone calls made (was on hold for over 40 minutes/Costco) and overall response, completely unacceptable.

    1. Sorry to hear about the bad experience. It’s nice that Costco is able to fill the void for the issues that you had. It’s unfortunate for ProForm, because what is probably a part that costs next to nothing for them, they now have an unhappy customer and a returned product. I’m glad you enjoyed it for the time you did, but it’s problematic they couldn’t fix the issue. I can’t imagine Costco wants to see such large products constantly returned so I’m curious to see if they will stop selling this brand rower or maybe it was more of an isolated issue. Thanks for letting us know!

  3. Hello,
    I was wondering if this rower uses an air resistance (like Concept2) or magnetic resistance? I couldn’t find anything about that in the manual or specs. also, is the resistance adjustable?

    Finally, if people have had it for a few months, how is it holding up?

    I have a NordicTrack (same company as Pro-Form) treadmill that’s probably 15 years old that I still enjoy using, but really like the idea of the durability of the Concept2 with few parts to break.
    By the way, the standard Concept2 rowers are now selling for $900 – which makes them much more competitive given their track record of durability

      1. So according the manual there is a magnet on this bike. It’s on Page 21 & it says “Next, locate the Reed Switch (47). Turn the Left Flywheel (4) until a Magnet (85) is aligned with the Reed Switch” . I hope that helps.

      2. I have not received a response. I strongly suspect that it is magnetic resistance, but cannot say for certain.
        I just ordered the Concept2 rower instead.

        1. You can’t go wrong with the Concept2. It’s a higher price but you will not be disappointed. They have been around forever & last forever. Hope you enjoy it!

    1. Hi Sam. So according the manual there is a magnet on this bike. It’s on Page 21 & it says “Next, locate the Reed Switch (47). Turn the Left Flywheel (4) until a Magnet (85) is aligned with the Reed Switch” . I hope that helps. Yes, I have been looking at the Concept2 also. I would like a rower, but I am hoping Peloton puts one out.

    2. I purchased this rower in Dec 2020 as a Christmas gift to myself as I always wanted a rower and it seemed a great price. Technical setup was a bit of a pain but finally got it working. I used it once and then it stopped working. I called tech support and they diagnosed it as the resistance motor. They sent out a part that took 3 weeks to come and it came without instructions except to call tech support for help to install. I called and the tech told me “it’s not easy, you will need an actual technician to install it for you”. The wait was another two weeks to get a service technician out. Then it turns out it is NOT the resistance motor but the Console which by the way is OUT OF STOCK and will take 2-3 weeks to ship when it is in stock. And the best part? They have no idea when it will be IN STOCK!!!

      1. So sorry to hear about the bad experience Mimi. That is unfortunate. Have you thought about just returning it to Costco & calling it quits on the product? It seems like a huge hassle for something that SHOULD work right out of the box. Perhaps you got one of the lemons

  4. No need to activate this machine or do anything online. Press and hold the iFit button for about 15-20 seconds until the display goes all 0s. I am using Apple Fitness + with my rower because I have three months free. My ProForm spin bike and rower both came with 1 year iFit subscriptions, so I may activate those one day.

    1. Thanks for the information Noel. Glad you are enjoying the product. That’s great you have both the rower & the bike!

  5. Hi,
    I bought the Proform rowing machine from Costco yesterday and have setup everything as per the instructions. However, I am not able to pair/activate it with the iFit iphone app. When i plugged in the power cable, i did see the HELLO message on the screen but then the screen turned blue and blank. When I selected Pair a device in the app, it seems to find a device and shows a 4-letter code with a “connect” next to it. However, when i try to connect it doesn’t work. I have tried to keep the iFit Sync button on the Rower pressed but that didn’t change anything. I don’t see it connected to the app though when i go into the Bluetooth connections on my phone, i see the status of it as connected. The app eventually throws an error saying unable to connect. Now the blank/blue screen on the unit keeps flickering every few seconds. Any idea what is causing this and how to fix it?

    Thank you in advance for your help!

    Best Regards
    BG

    1. This is from another user…..”After a 30-min hold, I spoke to someone who registered the rower and instructed me to push and hold the “iFit Sync” button for about 15 seconds for the console to reset. Now, this is NOT documented anywhere!” Have you registered the rower yet? I would call Profrom & they should be able to get you squared away with registration & help you solve the issue. Let me know how it works out?

  6. Hi,
    I bought the Proform rowing machine from Costco yesterday and have setup everything as per the instructions. However, I am not able to pair/activate it with the iFit iphone app. When I plugged in the power cable, i did see the HELLO message on the screen but then the screen turned blue and blank. When I selected Pair a device in the app, it seems to find a device and shows a 4-letter code with a “connect” next to it. However, when i try to connect it doesn’t work. I have tried to keep the iFit Sync button on the Rower pressed but that didn’t help and i don’t see a bluetooth button on the unit. I don’t see it connected to the app though when i go into the Bluetooth connections on my phone, i see the status of it as connected. The app eventually throws an error saying unable to connect. Now the blank/blue screen on the unit keeps flickering every few seconds. Any idea what is causing this and how to fix it?
    Thank you in advance for your help and support!

    Best Regards
    BG

    1. This is from another user…..”After a 30-min hold, I spoke to someone who registered the rower and instructed me to push and hold the “iFit Sync” button for about 15 seconds for the console to reset. Now, this is NOT documented anywhere!” Have you registered the rower yet? I would call Profrom & they should be able to get you squared away with registration & help you solve the issue. Let me know how it works out?

  7. I’m thinking about purchasing and am wondering if the machine is only able to be used with an iFit membership. I see that the first year’s membership is free, but if we decide to opt out of the renewal in a year, will the machine not operate? Apologies if this has already been asked/answered…I scrolled through and didn’t see it. Thank you!

    1. Lauren – I had the same thought. I don’t think there is any need to have the membership after a year as I turned my bluetooth off and operated the rower on a manual mode. Activation seems only necessary for the first use (at least I hope so!).

      1. Thanks Steve. Yes, I believe that is how it works. If not than Costco will probably see a lot of returns after 12 months =).

  8. I bought one of these. It’s a nice looking rower. You are required to put in credit card and sign up for plan to renew NEXT YEAR to activate the device. This seems like a shady business practice on behalf of IFIT.

    That being said I like the rower, it just will not count rows new out of the box. It’s going back to Costco. I will just take my chances with COVID at the gym.

    1. Sorry to hear Jason. It’s a bummer to get excited about a new product, only to have it be a letdown. I’m big on keeping stats & tracking progress, so I would have done the same thing. Did they have another one for you to grab? That does seem like a shady practice to activate the device. Wonder if there is any other way to activate it? Thanks for sharing.

    2. Call ifit and insist they activate the free one year membership without a credit card. They will complain, but they will activate it. Additionally the rower can be used in a manual mode not connected to ifit.

      1. That’s a great tip Seamus! Thanks for sharing that information. It’s nice to be able to activate it without having to put down your credit card. They are probably planning on people forgetting so they can charge the monthly fee. I appreciate the comment

  9. Anyone else have problems with the display not showing activity? Machine works but doesn’t show any activity on display. I already adjusted the reed switch.

    1. Have you tried activating the console. It says in the manual that the console requires activation. It’s on Page 11……”IMPORTANT: You must activate your Console (75) to begin using its exclusive features. First, press any button on the Console (75) to turn on the power. Then, using your smartphone or tablet, go to iFit.com/activate and follow the instructions to activate the Console”

      Other than that I can only recommend the turn it off/on routine. Let me know if you ended up figuring it out.

      1. Hi – can you tell me if i have a chance of getting one of these in the next month or so? They are out in Oregon and would love to have one! Hope the mfg and Costco decide to get more!

        1. I saw this ProForm Rowing Machine a couple days ago at Costco. They were sold out for a little while but it looked like they received more in stock. It’s not in stock on Costco’s website right now, but it is still in stock in store. Can you check with your local Costco to see if there are any in stock around you? You just never know when Costco decides to stop selling a product. Hopefully they get more in your store. Let me know if you end up finding one.

          1. Thanks for replying so soon. There isn’t any in Oregon stores currently according to someone at Costco that searched for us.
            They couldn’t say for sure whether not they were getting anymore in.
            Appreciate you
            Jerry

            1. That’s too bad. I was at Costco today & they still have them in stock (California). Sorry you can’t find it near you. I’d ship you one if I could =). They do have a couple other rowers online right now. One is $599 with not so good ratings (Fitness Reality 4000MR Magnetic Rowing Machine, Item Number: 1394562). The other one is $999 & it has fairly good ratings (First Degree Fitness Newport Club Fluid Rowing Machine, Item Number: 1306545). I hope you end up finding what your looking for. Let me know how it works out

              1. I’m surprised one was left in California since your such an athletic state! I want to go back to the Bay Club where all my friends are after Covid, hence me wanting to spend the least to bridge me until Q4. After It won’t get used and likely sell it for what ever i can get.
                I’ll keep a watch out for it and ask when i go to Costco – every 10 days or so. Thanks for the dialogue and help.

                1. Good to know Jerry. I think everyone is in the same boat with workout equipment. They want it temporarily until they can get back to the gym. I think it’s a GREAT option to have workout equipment at home even if you like going to the gym. Even when they let us back in, they may impose new rules or schedules making it hard to go as often. That’s where an affordable piece of equipment like this comes in handy. Plus it’s not too difficult to sell workout equipment. There are always buyers. Hope you end up finding one!

    1. That’s a good question. My guess is that they would not allow it & the membership would be tied to the bike/purchaser. Is there a reason you don’t want to try out the membership? The online classes are really amazing these days & there is so much variety. You may end up finding an instructor you really like & it really helps with motivation. At least it does for me.

  10. Good info! Can a heart rate monitor talk to the console without iFit? Think I may buy it tomorrow. A 30-year-old used Concept2 cost is almost as much as this.

    Thanks!

    Bruce

    1. Thanks for the comment. Yes, the console is compatible with all Bluetooth Smart heart rate monitors. “To connect your Bluetooth Smart heart rate monitor to the console, press the iFit Sync button on the console; the console pairing number will appear in the display. When a connection is established, the LED on the console will flash red twice.” That is on page 19 of the manual. The link to the manual is above. Hope that helps!

    2. Bruce – were you able to find one? I am looking to purchase one for a Christmas present. Our local Costco does not have it

      1. I was at Costco on Friday & they still had them in stock in the Bay Area. I did only see 3 of them on the floor & 1 of them was being loaded onto a shopping cart flat. I think this model has been very popular for Costco, because the home workout trend has taken off. I hope you end up finding one.

    1. The console also offers unlimited iFit workouts when you download the iFit app to your smart device and connect it to the console. I don’t think you can replace the standard screen with a touchscreen, but you can link your smart device to the console & use that as a touch screen. From the manual “The console offers access to a large and varied library of iFit workouts when you download the iFit app to your smart device and connect it to the console. Note: The console supports Bluetooth connections to smart devices via the iFit app and to compatible heart rate monitors. Other Bluetooth connections are not supported”. I hope that answers your question

  11. I activated my pro form at the website but when I start the machine it always shows the “hello” start-up and never goes past this! Please help

  12. I bought this rower (item 1424700 by Proform) last week. The installation was not too difficult as the assembly instructions are relatively clear. It had a decal on the console that said I needed to “activate” the product by going to “ifit.com/activate” before using it. When I navigated to that site, it was asking for a membership at a monthly cost. So, I called the customer service number on the front of the instructions manual.

    After a 30-min hold, I spoke to someone who registered the rower and instructed me to push and hold the “iFit Sync” button for about 15 seconds for the console to reset. Now, this is NOT documented anywhere!

    I have been using it everyday and seems to be pretty sturdy. However, the seat and the rail seems a bit wobbly. Also, the console arm keeps dropping all the way regardless of how much I tighten the knob. Not willing to exchange the heavy equipment at the store, I have now resorted to using a Styrofoam block to keep the console propped up.

    1. Thanks for all the great information! Is there any way to adjust the seat with either an allen wrench or a screwdriver? I would think it would be able to be adjusted. If not, that’s probably something you will get used to over time. I’m glad top hear the installation wasn’t hard. Thanks so much for the tip on the console reset. That’s GREAT to know in case the machine ever freezes. That’s too bad about the console arm. There’s got to be a simple way to prevent that from slipping. Maybe you can put something rough in between the console arm and knob to give it something abrasive to hold it up. Otherwise the Styrofoam is a good idea! Thanks for the comment

  13. Could this store upright in a step-in closet? I’ve got about 2′ x 3′ of space and hoping it could fit folded in there?

    1. It will be REALLY close. The width of the machine is 1 ft. 10 in. (56 cm). So that will make a tight fit in the 2′ section. The length is 7 ft. 3 in. (221 cm). I’m not sure how tall your space is but it should fit with a standard 8 foot ceiling. As far as how tall the machine is, I’m not sure if it’s under 3 feet to fit the 3 foot section of your closet. You can most likely fold the display down but I don’t think you can get it to under 3 feet. Plus it may be a real pain to get in & out every time. Sorry if that was confusing & I hope it helps

  14. I personally do not care about iFit. I’m just looking for a good machine that will last reasonable use. I want to do a 6K a couple times a week. Does it work well without iFit and what metrics does it keep with regards to the row? Thanks

    1. Then yes, this should work out great. It just matters whether or not you like the machine. Like any piece of workout equipment, you may not like the feel. Here are the metrics this machine has “without” the iFit membership…..

      – Calories
      – Distance
      – Resistance
      – Strokes
      – Strokes Per Minute
      – Time
      – Watts
      – Watts meter
      – Scan

      I hope that helps

      1. Can you store or capture this information in an app other than iFit? The

        Anyone else notice if the calories look even close to accurate?

        I do a 30 minute row just over 6K and it’s telling me I did 1200 cal which I know was wrong.

        1. Ya, 1200 calories seems a little high for a 6k. It should be around half that, maybe a little less. I don’t think you can store the information in the app other than iFit. There may be 3rd party apps or software that come out which allow you to capture this information, but I haven’t seen any yet. I’m sure in an effort to keep you in the iFit circle, they probably don’t want you doing that or at least make it difficult. It’s no different with Peloton. There’s no way to capture that information outside the Peloton app or profile. Hope that helps

    2. I purchased the floor display Pro-form model#PFRW488120.0; however the manual and power cable were not attached. Contacted administrative services to retrieve both, they are current looking the missing items. Is it possible to retrieve all items that should have been included.

      1. I have a link to the manual above. It is model number: PFRW48120.0. You can download it on this site. As far as the cable goes you will have to contact the store or by it directly from Pro-Form website. If that doesn’t work you can always buy it from a company Jameco. As long as you have the size & electrical specifications of the plug they will most likely have an adapter. They’re not that expensive either. I hope that helps. Good luck with the cable

        1. I also bought a floor model, as it was the only unit the store had in stock. They are looking for the power adapter and I hope to be contacted soon about it.

          But seeing that it is also supposed to come with one year of iFit, I’m guessing that a redemption code or instructions came inside the box? (which I did not receive) Any insight on how to make sure I get this? Thanks!

          1. I would contact iFit & show them proof of purchase. They should be able to see you’ve never had an account or that machine was never registered. I’m pretty sure they wouldn’t want you returning the machine to Costco, so I’m sure a rep can help you out. Let me know if that works out

    1. There’s a lot to that question but I will try to answer it. If you are going to spend the money on a Fluid Water Rower, I would just get the Concept2. Take that with a grain of salt because I’ve only used a water rower once & it felt different (I don’t mean that in a negative or positive way…not enough time on the rower to evaluate whether it was good or bad). The concept 2 has been around forever……and for a good reason. It’s a GREAT machine that can withstand years of abuse. If you’re looking for the classes to take…..that’s a different story. Some of the new rowers come with a screen (Hydrow) & classes that log all sorts of stats (speed, calories, distance, etc). That is really important to me because we LOVE these features on the Peloton. For me, the perfect machine would be the Concept2 with the Peloton software. It would be a bullet proof machine with the classes & community Peloton has built. If you’re just looking for a rower without all the bells & whistles I would try this one first. You always have the return policy of Costco & it comes with the 1 year iFit membership…….otherwise, get the Concept2. I hope that helps

    1. Yes. You would need to get the family plan though. on the iFit website they state “There are three options: a Yearly Family Plan for $396/yr, a Monthly Family Plan for $39/mo, and a Yearly Individual Plan for $180/yr”. If you get the individual plan, the answer is “no” you can not add your wife. You would need to buy the family plan for $396 per year or $39 per month. If you pay by the year it will save $72. That’s a big savings. If you want to try it out, maybe pay for 1 month ($39 for the family plan) & if you like it, then purchase the yearly membership. I hope that helps

    2. My wife and i share a membership, but you can only track results with one person. If you pay for a membership yourself thru the ifit app its only $14.95 per month and can cancel at any time

      1. Thanks for that Matt! That’s great to know. I really do enjoy tracking my metrics because it helps with improving/maintaining fitness. If you just want to take the classes, it sounds like you can just use the 1 membership. I’m assuming it will still track both you & your wife, but the results will be combined? Thanks for the comment!

    1. I think that is up to the user. The concept 2 is the gold standard & has been around for a LONG time. They haven’t changed the design much because it is a great machine. They used to sell for around $1,000 but now they go for $1,500. I’m sure this has to do with the pandemic. This rower is less than half the price of that. It’s almost 75% less than the concept 2 right now. Seeing as Costco has a GREAT return policy, I would give this rower a chance. Let me know what you end up deciding.

    1. Absolutely. It can be used as a standard rower that will show you calories, distance, resistance, strokes, strokes per minute, time, watts & watts meter. You don’t need the membership to use it. The benefits of the membership will be to track your analytics & compete with others in classes. The iFit membership will also auto adjust the resistance during a class. The nice thing is that it comes with the iFit membership free for 1 year so if you don’t like it you can just cancel it & keep the rower. Hope that helps

  15. I just bought this rowing machine for my husband. Do I need to buy an accessory to plug into the machine for the IFit besides our iPad we will be using? I know on my Nordictrack Elliptical I have to buy the IFit accessory in order to have my elliptical sync up to the different tensions being used during the classes.

    1. The answer is no. I read the product manual. You only need to connect the device via Bluetooth on your smartphone or tablet. From there it will start the class and auto-adjust the settings for you. It’s on Page 18 of the product manual. I included a link above for the product manual if you’d like to check it out. The one thing they mentioned was that if you are connecting a heart rate monitor to the console “you must connect your heart rate monitor before you connect your smart device”. So back to your question, according to the manual, no you do not need to buy an accessory for the iFit. Hope that helps!

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